LINE PLUS CORPORATION PRIVACY POLICY (B2B)

We collect the following personal data in a lawful and fair manner, for the purposes set forth in this Policy. Some of the following information may be essentially required for our provision of the Services to you. If such information below is not collected, all or part of our Services may not be made available.

We process personal data provided by you by operating your device or through written documents and other media. The information collected from you may include, but not limited to, the following:

1. Information collected upon account or membership registration (such as name, phone number, postal address, email address, company name, job title  and department name etc.);

2. Responses to surveys, events, and activities (if any);

3. Identification documents provided to verify corporate or individual's identity and business status;                                                                   

4. Bank account number and a copy of the bankbook required for settlement;                                                                                  

5. Profile data (icon image, display name, status message, search ID, etc.); and      

6. Delivery and contact information, such as name of recipient, address for delivery, phone number and email address upon user inquiries.     

1. Profile data (icon image, display name, status message, internal identifiers, etc.);

2. Business account data (where applicable, such as account management, user-defined access or operation authorities and payment methods on the LINE Official Account management interface, and payment records); and

3. Attribute information.

1. To verify identity and qualification;

2. To create accounts;

3. To process delivery and fee settlement, and to issue tax invoices;

4. To display sellers and facility information;

5. To evaluate store entry, issue manager account, and evaluate membership (level) for CRM;

6. To process claims or make payments for the purchase of products and use of paid services, etc.;

7. To aggregate anonymized statistical data regarding the Services;                                                                              

8. To handle your inquiries and requests by checking the status of use of Services, etc., and effectively responding thereto; and                                               

9. To notify you of any other important information relating to the Services and to contact you, if necessary.

1. To learn how you interact with the Services in order to improve the platform and develop new features;

2. To improve the Services by creating statistics or models regarding the use of the Services;

3. To provide new developments in the future and improve the quality and relevance of the Services; and

4. To obtain platform-wide feedback and provide customer services (e.g. satisfaction surveys).                                                                                                                

1. To detect and prevent spam, fraud, abuse, or fraudulent use of the Services, and to contact you to verify fact-findings;

2. To keep track of the content of reports and illegal posts, and to monitor and implement our compliance with legal agreements; and

3. To comply with the Applicable Laws or legal obligations.                                                                                                                                                                                           

1. To provide recommendations and information tailored to the specific interests of you; and

2. To send information regarding recommendations that might be of interest to you, including offers personalized based on the information related to your accounts.

With your separate consent or other legal basis, where applicable, we will share your personal data with any of the Related Companies and third parties, and the Related Companies and third parties may also share your personal data for the following purposes:

1. To transmit the marketing information, advertisements that are highly relevant to you, and/or promotional proposals provided or offered by us, Related Companies, or third parties, as the case may be;

2. To match personal data with other data collected for other purposes and from other sources (including third parties) in connection with the provision, marketing or offering of products and services by Related Companies;

3. To conduct market research, analytics, and surveys to enable us to understand and determine customer preferences and demographics for us to offer users products and our services as well as special offers and marketing programs which may be relevant to users’ preferences and profiles;

4. To administer and organize contests, lucky draws, promotional events, competitions, and marketing campaigns, and personalizing users’ experience; and

5. To optimize and promote the services provided by Related Companies.

In any of the following cases, we may, to the extent permitted by the Applicable Laws or with your consent, provide personal data to third parties, including our partners, to the extent necessary:

1. Where such provision is necessary to provide the Services or to improve the quality thereof (including where necessary for advertising and promotional activities in relation to the Services);

2. Where such provision is necessary for us to review new Services;

3. Where such provision is necessary to prevent illegal use of the Services;

4. Where the personal data is provided to research institutes for investigation, research or analysis; and

5. Where such provision is necessary to pay settlement amounts, issue tax invoices or address settlement-related issues.

We may disclose personal data to law enforcement agencies (e.g., the police) or third parties (e.g., courts of justice) in order to comply with legal procedures in accordance with the Applicable Laws in certain cases where, e.g., it is requested pursuant to legal procedures, such as warrants, or where there is a threat to the life or property.

We may disclose your personal data in the case where we find that investigation, prevention, or taking measures is necessary in relation to illegal activities, suspected fraud, circumstances relating to potential threats to the safety of individuals, and breaches of our terms or this Policy, or where such personal data is used as evidence of litigation concerning our Services.

Provision of information may be necessary to be advised by attorneys, business consultants, accountants, or information security and forensic experts on the operation of the Services.

This applies to any potential or actual acquirers and investors or professional advisors in relation to proposed merger, acquisition or investment regarding all or part of our business. We will use our best efforts to ensure that the terms of this Policy apply to personal data after transfer or that you receive notice of any changes to the processing of personal data.

We are a controller who shares personal data in accordance with the Applicable Laws. Subject to this Policy, your use of our Services includes the transmission, storage, and processing of personal data in and outside of your country of residence.

1. Service Provider: In providing the Services, we may store your personal data outside of the countries or regions of your residence. In particular, your personal data is stored in data centers in South Korea and Japan. Some of the receiving parties of information who share your personal data within the Services may be located in the US, the Philippines, and other countries, other than the countries in which your personal data was originally collected.
2. Related Companies: South Korea, Japan, Taiwan, Thailand, Hong Kong, Vietnam, and Indonesia, etc. are the countries and regions to/from which personal data may be transferred.

You acknowledge that we may transfer your information overseas in which case we will ensure that any such transfer complies with Applicable Laws.

We collect and retain your personal data for the following period in order to provide the Services as per your requests, to achieve the purposes of use specified in this Policy, or to comply with the Applicable Laws:

1. During the course of providing Services to you;

2. For the period necessary for the purpose of data collection, unless a longer retention period is required as provided by the Applicable Laws;

3. During the applicable period if required in connection with laws, contracts or legal obligations of the Company; or

4. In case of processing of personal data for marketing purposes or with your consent, until you request the suspension of processing and thereafter for a short period of time until such request is fulfilled.

Unless you request the deletion of your accounts, we retain most of your personal data as a rule. In the event that your accounts are deleted, we retain your personal data for a certain period of time for the following purposes and then properly process such personal data in accordance with the Applicable Laws and internal regulations:

1. To respond to inquiries, resolve disputes, and collect fees;

2. To detect and deter from any illegal use or abuse of the Services; and

3. To comply with obligations under rules determined by the Applicable Laws.                                                                                                                                                    

In addition, we may retain personal data in a form that cannot identify individuals after the expiration of the retention period determined by the Applicable Laws and internal regulations has elapsed.

We may use tags and modules, including cookies and third-party software development kits (SDKs), to achieve the purposes explained in this Policy.

We may install third-party SDK modules in our Services for the following purposes:

1. To analyze the status of use of the Services; and                                                                                                                                                                                          

2. To distribute advertisements on our behalf or to measure their effectiveness.                                                                                                                                                 

1. To store users’ login status, authenticate visitors, maintain sessions, and take security measures;

2. To improve user convenience by storing settings, such as language preferences and the date and time of the latest access;

3. To provide better Services by understanding the number of accesses and how the Services are used;

4. To distribute advertisements that are more relevant to users’ interests; and

5. To measure the effectiveness of advertising.                                                                                                                                                                                                                     

You may control whether to allow cookies based on your browser settings or by using other tools. However, if you disable cookies or restrict the feature of cookie settings, you may not be able to access all or part of the features of the website, which could limit overall user convenience.

Except in very limited circumstances, our Services generally do not process personal information of child users. If we do process personal information of child users, we do so with the consent of their legal guardian. We are aware of the need for higher privacy protection for personal data collected from users in certain jurisdictions, and do not intentionally collect personal data of children under a certain age (e.g., those under the age of 11 in Thailand, those under the age of 14 in South Korea) requiring consent as stipulated by laws in the relevant jurisdictions. If you believe that we are collecting personal data from children in those countries or regions, please inform us via the provided channels in “12. Inquiries” below. If confirmed, we will take reasonable actions to invalidate the relevant account and promptly handle such personal data in our records.

1. Name: Geun Su Byeon                                                                                                                                                                                                                                                                  

2. Division: Security Center

3. Position: Chief Privacy Officer

4. Contact Info.: Contact Us